Samsung Unleash Your Fingers _ Next Generation
Unleash Your Fingers: Next Generation is by agency Heaven and production company Unit 9 made for Samsung Mobile France.
To celebrate the launch of the Samsung Galaxy S III in France, Samsung has brought back JayFunk (and Joey Daniels) to create the majorly anticipated sequel to the 2011 YouTube hit "Unleash Your Fingers". This time we have new and impressive choreography from the finger dancing star as well as some surprises. Music was by Justice with the track 'Helix'.
Luke Colson, Head of Mill Studio explains the work "We were delighted to team up with Anrick and the UNIT 9 guys again and after our success together with the Converse Launch project, we knew that this was going to be something really worth throwing everything at.
"We had a lot to live up to after the first of the Samsung Unleash spots racked up several Millions of You Tube hits, and after two months of hard graft and late nights, we are all really excited with the results.
"After attending the shoot and then receiving the edit, we set about tracking every single frame of every shot while also turning our attention to the design of each of the guy's graphical 'power'. Once tracked, we began animating and comping each scene using After FX and Cinema 4D."
"We love the finished results, and think that this film will give the first a real run for its money!"
Agency: Heaven
Creative Director: Arthur Kannas
Creatives: Simon Loizeau
Account Director: Karine Spencer
Production Company: Unit 9
Director: Anrick Bregman
Executive Producer: Jon Stopp
Producer: Michelle Craig
Post-Production / VFX
Post-Production / VFX Company: The Mill
Mill Office: London
EXECUTIVE PRODUCER
Luke Colson
VFX PRODUCER
Carl Phillips
SHOOT SUPERVISORS
Nils Kloth
2D LEAD ARTIST
Nils Kloth
3D LEAD ARTIST
Oliver Harris
ART DIRECTION
Adam Brandon
3D ARTISTS
Oliver Harris, Tom Robinson, Russell Etheridge, James Mulholland, Elizabeth Mitchell
NUKE
Patrick Altmaier, Gianluca Di Marco
MOTION GRAPHICS
Nils Kloth, Oliver Harris, Henry Foreman, Tom Robinson, Shaun Leong-Williams, Bob Wolf, Ashley Tyas
COLOURIST
Luke Morrison
To celebrate the launch of the Samsung Galaxy S III in France, Samsung has brought back JayFunk (and Joey Daniels) to create the majorly anticipated sequel to the 2011 YouTube hit "Unleash Your Fingers". This time we have new and impressive choreography from the finger dancing star as well as some surprises. Music was by Justice with the track 'Helix'.
Luke Colson, Head of Mill Studio explains the work "We were delighted to team up with Anrick and the UNIT 9 guys again and after our success together with the Converse Launch project, we knew that this was going to be something really worth throwing everything at.
"We had a lot to live up to after the first of the Samsung Unleash spots racked up several Millions of You Tube hits, and after two months of hard graft and late nights, we are all really excited with the results.
"After attending the shoot and then receiving the edit, we set about tracking every single frame of every shot while also turning our attention to the design of each of the guy's graphical 'power'. Once tracked, we began animating and comping each scene using After FX and Cinema 4D."
"We love the finished results, and think that this film will give the first a real run for its money!"
Agency: Heaven
Creative Director: Arthur Kannas
Creatives: Simon Loizeau
Account Director: Karine Spencer
Production Company: Unit 9
Director: Anrick Bregman
Executive Producer: Jon Stopp
Producer: Michelle Craig
Post-Production / VFX
Post-Production / VFX Company: The Mill
Mill Office: London
EXECUTIVE PRODUCER
Luke Colson
VFX PRODUCER
Carl Phillips
SHOOT SUPERVISORS
Nils Kloth
2D LEAD ARTIST
Nils Kloth
3D LEAD ARTIST
Oliver Harris
ART DIRECTION
Adam Brandon
3D ARTISTS
Oliver Harris, Tom Robinson, Russell Etheridge, James Mulholland, Elizabeth Mitchell
NUKE
Patrick Altmaier, Gianluca Di Marco
MOTION GRAPHICS
Nils Kloth, Oliver Harris, Henry Foreman, Tom Robinson, Shaun Leong-Williams, Bob Wolf, Ashley Tyas
COLOURIST
Luke Morrison