Desire was a highly creative collaboration between Converse, Anomaly, and UNIT9 — an interactive, visually rich campaign brought to life through a blend of stylised live-action, layered motion graphics, and detailed matte-painted worlds. Directed by Anrick Bregman, the project aimed to explore states of mind and identity through a surreal visual language rooted in youth culture.

As 2D Lead Artist, I co-led the design and compositing of the graphical elements, working across After Effects and Nuke to integrate an eclectic mix of textures, animated flourishes, and abstract 3D environments. The graphical work required a tactile, almost handcrafted approach, paired with cinematic compositing techniques to build dreamlike transitions and visual metaphors.

We developed an extensive library of digital assets including matte paintings, procedural textures, and animated overlays — all designed to complement the narrative’s introspective and experimental tone. The final piece was layered and nonlinear, balancing interactivity with visual storytelling.

Creative Team
Agency: Anomaly
Producers: Valentina Culatti, Piero Frescobaldi, Charlotte Loynes
Interactive Producer: Fred Chak
Technical Director: Yates Buckley
Motion Graphics: Edmund Fung, Henry YP Ho

Production Company: UNIT9
Director: Anrick Bregman
Producers: Eve Roche, Andreas Zaremba
Creative Director: Walter Campbell
Editing Company: The Mill
Editor: Daniel Budin

Post Production: The Mill London
Executive Producer: Luke Colson
VFX Producer: Sophie Hogg
Shoot Supervisor: Peter Hodsman

Design & VFX Team
2D Lead Artists: Peter Hodsman, Nils Kloth
3D Lead Artist: Stuart Turnbull
2D Artists: Ivo Sousa, Bob Wolf, Sam Southward, Oliver Harris
Assist: Kirti Dave, Brad Wood
Matte Painting: Dave Gibbons, Can Sanalan
Colourist: Aubrey Woodiwiss